Letter Writing Guide

Writing Inertia

Only you can convince yourself your book is worth writing. Chances are, you have stopped writing midway through your book because you lost interest, got bored, got tired or just gave up. You stopped being the little engine that could. Who told you it would be easy? If you get bored, take a break for a week or a month or more. It will look fresh when you get back to it.

There is one other possibility. You haven’t even started, haven’t written a word. You know what you want to write about. You know someone else has written about the subject, but you are convinced you can do a better job. So what are you waiting for? Every author fights inertia: indisposition to motion, exertion, or change.

Sitting around talking about how much you want to write a book reminds me of a hound dog sitting on a thorn. It bothers him, but he is too lazy to get off his rump and ease the pain, so he just sits there howling. Overcome your inertia: start moving, make the effort, and change your stars forever.

WRITE SOMETHING TODAY

This is for the multitudes of would-be authors who say, “I need to get started on my book, the one I decided to write __ years ago” (you fill in the number). Write something today. Go to your computer. Turn it on. Pull up whatever Word version you have (I still use Word, 2002). Now take a deep breath. You are about to change your life.

1.Write an introduction to your book within the next 10 minutes. What do you want your book to say? That is your introduction. Stop what you are doing (unless you are a surgeon in the middle of a heart transplant) and write the first line of your introduction. Ted, I have to think about it. Stop making excuses, you’ve thought about it long enough.

What? You say you don’t have a computer? Get out a blank piece of paper and write something-anything to do with what your book is basically about. If you want to write about cars, start with, “I do know cars. I know how to drive one, put gas in it, wash it, wreck it and things of that nature. I do know cars.”

2. Now, pick a title for the first chapter and write the first sentence of chapter one. Don’t worry about how stupid it sounds.

3. Pick a title for chapter two and write the first sentence for chapter two.

4. Next, stop writing (if you can), pick up the phone and tell someone, “I finally started writing my book today! I’m already working on the second chapter.”

5. Lastly, lean back and take pride in your accomplishment. Pat yourself on the back; you just got off your thorn. Nine out of ten people who say they want to write a book never get that far.

Of the two hundred million American adults who claim they want to write and publish a book, only 133,000 actually did so in 2010. In 2011, over 200,000 authors self-published. The number of self-published books will reach 300,000 in 2012.

That means 190,000,000 would-be authors won’t write a word this year. Are you one of them? Not if you just did what I asked and wrote that introduction and the first two chapter titles. You are on your way to publishing your first book. Think of a title for chapter three and write the first sentence.

Don’t worry about grammar, punctuation or spelling. The more you worry about grammar, the less inspired you will be. Just write. Rik Feeney, author of over sixty books, suggests you turn off your spell-checker and grammar function. Get rid of anything that distracts you. If that doesn’t work, turn off your monitor and write blind. Your deepest thoughts are more important than your grammar skills at this stage.

Still having trouble writing? Grit your teeth and pump out a book proposal. The planks to your manuscript will fall neatly into place after that. Before you know it, your first book will arrive. It won’t be too long before you start thinking how much better your next book will be. Just do it!

Cheat Your Way to Writing Blockbuster Headlines

The ability to writing great headlines hold the key to getting people to read your article or sales copy – whether you publish it online, send as email or even print it on a magazine. Read on to learn the secrets of writing powerful headlines to attract people and win customers.

Be Shameless, Copy the Success Formula of Successful Copywriters

Yes, that is the biggest secret to writing great headlines. Keep in mind, it is not a call to copy successful headlines as such. Copy the formula. Tweak it. And reshape it for your purpose.

Examples:

Top 10 Alternative Medicines Your Doctor Don’t Want You to Know
Become a Healthier You, in 10 Short Days
3000-Year Old Secret Will Get Your Ex Chasing You

Now, you can create a template for each of the three headlines above.

Top ____ Your ___ Don’t Want You to Know
Become a ____ You, in ______
____ Secret Will Get Your ___ Chasing You

Now, use these templates to crank out headlines like:

Top 10 tax filing mistakes your accountant don’t want you to know
Top 7 web designing tools your designer don’t want you to use
Top 100 secrets your leaders don’t want you to know
Improve your productivity, in seven easy steps
Closely Guarded Marketing Secret Will Get Your Clients Chasing You

That is, you can create very attractive headlines without being creative. All you need to is, follow these three simple steps.

Step 1. Study successful headlines others have written
Step 2. Turn those headlines into headline templates
Step 3. Convert a template into an irresistible headline

There is no reason why you can’t write irresistible headlines. You don’t have to create anything out of the blue. All, you have to do is study what other successful writers have done. Copy the structure. And apply it to your writing. You have a winner in your hands.

More Examples Showing How Headline Templates Work

Sherwin Cody instantly pushed the doors to a major business with a simple question – “Do you make these mistakes in English grammar?”

Copywriters have copied that question headline over the decades, selling everything from beauty care products to financial products. The new questions were:

Do you make these mistakes in small stock investing?
Do you make these mistakes in makeup?
Do you make these mistakes while working out?

Needless to say, people took notice every time they faced this question. Another winner is ‘How to Win Friends and Influence People’, by Dale Carnegie. Copywriters just copied
the formula ‘how to __ and __’. And, it worked most of the time, especially when backed by a solid offer.

Read the headline of this article once again. And create a template: ‘cheat your way to __’.

Example: Cheat your way to playing piano like a star

Take it a Step Further

Create a ‘swipe’ file of irresistible headlines and headline templates. When you want a headline, you don’t have to scratch your head and pull your hair. Just pull the swipe file out and pick a headline template that could work for you.

This is the smartest and easiest way to coming up with headlines that grab the attention of your prospects.

The Largest Democracy In The World and Its Employment Issues

India. From Kashmir to Kanyakumari, it is one nation. The largest democracy in the world. Ever since India broke free from the British rule in 1947, it has been beseeched by a lot of problems that any new nation faces. However, one of the biggest problems that India has faced since its independence is unemployment.

In 1947, when British India was divided into independent India and Pakistan, both the countries faced unemployment as their biggest problem. With the support of Lord Mountbatten, Jawarhlal Nehru, the first prime minister of India advocated various policies which brought about an employment surge in India. After Nehru’s demise, Lal Bahadur Shastri, took further steps to establish the employment surge in India. He initiated and popularized the ‘white revolution’, operation flood and various other schemes which not only increased the milk production in India but also gave employment to several people.

His motto of “Jai Jawan Jai Kisan” (Hail Soldier Hail Farmer) received tremendous support not just from the citizens of India but the opposition as well. The magnitudes of these revolutions were a revolution itself as the employment sector began to grow in India.

In 1947, India’s unemployment rate was a whopping 48% which reduced to 39% in 1965. But in the late 1970s and early 1980s when Indira Gandhi reformed various policies, the employment took a backseat due to various factors such as the Indo-Pak war, Sikh communal riots and declaring of an emergency when the opposition was about to usurp her from the PM seat.

In contrast, when Rajiv Gandhi, after Indira Gandhi’s assassination in 1984, came to power he started the technological revolution in India and is often credited as the first person to bring the computer technology to India. Though many people thought Rajiv Gandhi, was doing this to please and impress the global leaders, many stood by him, thus making the revolution quite a success. With Vajpayee becoming the prime minister in 1996, India slowly but steadily began to climb the ladder facing upwards which made India a force to reckon with and on par with the rest of the countries in the world.
Today, the unemployment rates in India hovers around the 10-12% mark or maybe even less. But the reality tells a different story all together. Many people live in slum areas, inhabitable and unhygienic conditions that make it unfit for human hygiene. Though people are making efforts to educate and live in better conditions, it will not happen overnight.

If India has to overcome its unemployment problems, then India must be a 100% literate nation, which does not look to happen in the immediate future.

Time Traveler

“Good morning class!” “Good morning Mrs. Strawberry!” Another boring day at Fena Rockwell High School. Man if I were the owner, this place would be something. Oh, I forgot to introduce myself. My name is Jaidon Moons. I’m a honored junior student at this school and we learn something new each day. I wonder what I’m going to learn today.

“Alright, we will be learning about the dropping of an atomic bomb on Japan in 1985. To shorten the war between Japan and United States, the United States had decided to drop an atomic bomb on Japan. On Monday, August 6, 1945, at 8:15 Am, the nuclear bomb called ‘Little Boy’ on Hiroshima by an American B-29 bomber it killed an estimate of 80,000 people. At the end of year a total of 90,000 – 140,000 people were pronounce dead due to injury and radiation. About 69% of the building were completely destroyed, and about 7% were badly damaged. On August 9, 1945, Nagasaki was bombed. At 11:02 an atomic bomb called Fat Man, the north of the city was destroyed, killing an estimate of 40,000 people. There was a death toll of 73,884, 74,909 injured and another several hundred thousand diseased surrounding the place where the bomb was dropped. So now that you have learned this you will be conducting a project. You and your partner will conduct a scene of how you imagine the day this went down. So partners are… Shub and Lara, Rags and Janelle, Nadja and Joshua, and last but not least Jaidon and… “

Oh great I’m getting paired up with Derrick. Derrick can be one of the most laziest, rudest, meanest, spoiled little brats you could ever meet. Well now I’m going to have to do all the work. Uggggghhhhh!! Someone might as well take my whole night away. I guess I should get started.

At home writing the play…

I’ll do more research and then I’ll see what I will write. Wow! A lot of people died, and were injured during this. I would be great if I could go back in time, the day before the bomb dropped and save all those people. I would be a hero and all those kids and babies that died then could continue their life. Now that would be awesome. I should guess some shut eye.

Again, I did the usual before I go to sleep. I set my stuff up for school, fix my room, used the bathroom, and brush my teeth. Done! Now for my eight hour sleep.

August 5, 1945…

RING!!!! RING!!!! RING!!!! RING!!!! WAKE UP!!!! WAKE UP!!!! IT’S A NEW DAY TODAY!!!!

Oh no! I’m going to be late for school!!! I grabbed my clothes and got ready as soon as possible. I headed out the door then… Wow! Am I in JAPAN?!!?!??!!?

“Get your ten dollar t-shirts here.” “Come see the amazing Lugine for $19.95!” “FREE soda and water here! FREE soda and water here!”

“This is amazing! Ummmm… Excuse me sir. Do you know what day it is.” “

Well its August 5, 1945 of course. Are you visiting or something?”

“Sure something like that?” Oh no… I think I may have travel back in time and GOT THE CHANCE TO SAVE A WHOLE BUNCH OF PEOPLE! YES!!

“Do you know where Japan’s army base is?” ” About 5 miles east up the hills. May I ask why though?”
“No but here’ five dollars.”

I ran as quickly a possible. I knew that I had a chance to save thousands of people’s life. I could make children and babies continue their life. All I have to do is convince the commander to move everyone out of the city. Well that’s going to be easy. I continued to run, stopped drank water, and continued. Surprisingly, I manage to reach there in 30 minutes awesome. OK here I go.

“I would like to speak with the man in charge… ” I asked a guard with a very big gun, “… This is very important urgent.”

“And who are you?”
“A person that will save thousand of people if you let me speak to the person in charge.”
” Commander some one is waiting here for you.”
“Send them in.”

I walked inside and there he was, standing there just staring at me. He looked in his 30′s, black hair, and had his dark brown eyes just staring at me. It didn’t look like he was going to do start the discussion so I started talking. “You need to evacuate everyone in the city by early tomorrow. The United States is going to send someone to drop an atomic bomb on your head and everyone’s head. I don’t care had stupid it sounds or how crazy it sounds but you need to do it.”

“You mind telling me how you know this.”
“If I tell, you would not believe me.”
“If you don’t there is no way I’m evacuating these people.”
It seems like I have no choice. I pulled out my ID and said, “I am from the year 2020. Tomorrow there will be a bomb dropped. I was at home doing my project on this and now I am here. Please just evacuate these people.”
“Is this fake?”
“I am NOT that sick of a person. This is real.”
“Ok. We will evacuate everyone.”
“Thank you.” I exit out of the base and there I was in my room. But what happened?

August 6, 2020…

“GET DOWN JAIDON! WE ARE BEING ATTACKED!” All I hear is the sound of guns and bomb being dropped on my home town. I asked my mom, what is happening. “Japan is bombing us. We are in war. The war that was suppose to end in 1945 didn’t because no one had died.” Oh no! We are in war because of me. What have I done?

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